Webinar: Staying on the “right” side of public opinion… and how to avoid controversy

During our webinar, we explored issues of legitimacy in an organisational context and shared insight into the pharmaceutical industry, as a real life example of why legitimacy is so important for businesses. WATCH THE WEBINAR Our webinar panellists included Dr Björn Claes, Senior Lecturer in Operations Management at the OU Business School and Sonia Siraz, InternationalContinue reading “Webinar: Staying on the “right” side of public opinion… and how to avoid controversy”

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